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Shvet Bindi '23

Prathaa sets a fresh mood with the very first collection of 2023, welcoming happy sunshine of summers in the comfort and style of the Shvet - the enchanting whites, interpreted in their much-awaited Signature Bindi Collection of the year.

Rs. 3,799.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description :   Introducing our exquisite Victorian-inspired white women's blouse, meticulously crafted with intricate details reminiscent of the bygone era. Adorned with delicate ruffles, fine beads, and elegant button detailing, this handloom blouse exudes timeless charm. The addition of puff sleeves lends a touch of sophistication, while the thoughtful inclusion of a keyhole at the back ensures a flattering fit. Designed for versatility, this blouse features a convenient front opening for easy accessibility. Its adaptable styling options make it a wardrobe essential, seamlessly transitioning from a traditional saree blouse for women to a contemporary crop top when paired with our Jamdani Dhoti. Elevate your ensemble with this versatile piece, perfect for making a statement on any occasion. Styling tip : This design can be worn in multiple styling, out of which one can be with saree as a saree blouse option and other as a crop top...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description :   Introducing our exquisite Victorian-inspired white women's blouse, meticulously crafted with...
Rs. 6,799.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description :  Introducing our women's stunning convertible white tunic dress, exquisitely designed to elevate your wardrobe with its versatile elegance. Crafted with precision, this garment boasts an anti-fit silhouette enhanced by intricate bead detailing and contrasting red thread accents adorning the neckline, back, and sleeves, adding a touch of sophistication to its timeless white hue. The back of the tunic showcases exquisite pleating details embellished with delicate beadwork, while our signature bindi motif takes center stage at the yoke, adorned with a combination of beads, threads, shell, and mother-of-pearl buttons for a captivating finish. The sleeves feature graceful flares with a twist of pleat detailing at the end, adding a unique touch to the ensemble. For a coordinated look, pair the tunic with our Jamdani flared pants, which boast complementary button and thread embellishments at the hemline. Crafted from Jamdani fabric...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description :  Introducing our women's stunning convertible white tunic dress, exquisitely...
Rs. 3,999.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing our exquisite Anti-fit Women's White kaftan dress, meticulously crafted to redefine sophistication and elegance in your wardrobe. This women's kaftan tops features intricate details such as delicate pleats, sleeve embroidery, and collar embellishments, showcasing meticulous craftsmanship and attention to detail. Elevating the allure of this handloom Kaftan is our signature Bindi motif adorning the collar and pockets, accentuated by a variety of stitches and materials, adding a touch of opulence to the ensemble. Delve into the artistry of the embroidery space, where different types of stitches and materials come together to create a captivating visual feast. Enhancing the Kaftan's allure are intricate shell details at the back, adding a touch of sophistication to its design. With a straight and anti-fitted silhouette, this Kaftan effortlessly flatters all body types, ensuring a comfortable and stylish fit for every wearer. Experience...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing our exquisite Anti-fit Women's White kaftan dress, meticulously...
Rs. 4,799.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing our women's stunning panelled white tunic dress, exquisitely designed to elevate your wardrobe with timeless elegance. This a line dress features two-piece 3/4th sleeves and pockets on both sides, adorned with intricate embroidery details for added flair and functionality. Highlighting the back yoke is our signature Bindi motif, beautifully embroidered with beads, threads, and mother-of-pearl buttons, showcasing meticulous craftsmanship and attention to detail. Versatile and chic, this indo western dress can be worn alone as a statement piece or layered as a tunic over our Jamdani Pants, offering endless styling possibilities. With its pivotal design and flared silhouette at the bottom, this dress exudes grace and sophistication with every wear. Experience the epitome of style and versatility with our panelled white handloom dress, perfect for making a statement on any occasion. Elevate your ensemble with the understated luxury of this...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing our women's stunning panelled white tunic dress, exquisitely...
Rs. 8,199.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Presenting a truly versatile garment set featuring an Anti-fit women's kaftan tops paired with a White dhoti dress for women, curated to redefine sophistication and style. The Kaftan boasts intricate details such as delicate pleats, sleeves embroidery, and collar embellishments, showcasing meticulous craftsmanship. Introducing our signature Bindi motif on the collar and pockets, adorned with a variety of stitches and materials for a captivating finish. The back of the Kaftan features intricate shell detailing, enhancing its allure. With a straight and anti-fitted silhouette, this Kaftan effortlessly flatters all body types, ensuring a comfortable and stylish fit for every wearer. The Dhoti, crafted from luxurious Jamdani fabric, features ample flares for a free-flowing silhouette from the waist. Complete with pockets on both sides highlighted with red contrast accents, the Dhoti exudes practicality and elegance. Versatile and chic, the Kaftan can be worn separately...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Presenting a truly versatile garment set featuring an Anti-fit women's...
Rs. 4,499.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing our luxurious White Dhoti, crafted from exquisite Jamdani saree fabric to elevate your ensemble with timeless elegance. This dhoti pant for women boasts ample flares, allowing for a graceful and free-flowing silhouette from the waist down. Designed for both style and functionality, this indo western dhoti dress features pockets on both sides, accentuated with red contrast highlights for a touch of flair. Experience the epitome of comfort and sophistication with this versatile addition to your wardrobe. Perfect for pairing with a variety of women's tops and tunics and blouses, our White Dhoti is sure to become a staple in your collection. Elevate your style and make a statement with the understated luxury of our Jamdani White Dhoti. Styling tip: Can be worn with tank tops or our SHVET- Victorian style blouse. Fabric Mul Cotton Color White Craft Jamdani Embroidery No Emb Placement NA Front Neck NA Back...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing our luxurious White Dhoti, crafted from exquisite Jamdani saree fabric...
Rs. 3,999.00
Key Features : Handloom Cotton Conscious Fashion  Handwoven Description :Introducing our versatile convertible white tunic cum dress, meticulously crafted to redefine elegance and sophistication in your wardrobe. Featuring an anti-fit silhouette, this garment is adorned with exquisite details, including fine beadwork and contrasting red thread accents delicately embellishing the neckline, back, and sleeves, adding a touch of opulence to its pristine white canvas. The back of the women's tunic dress boasts intricate pleating details enhanced by beautiful beadwork, while our signature bindi motif takes center stage at the yoke, adorned with a captivating combination of beads, threads, shell, and mother-of-pearl buttons, showcasing unparalleled craftsmanship and attention to detail. The sleeves are elegantly flared with a twist of pleat detailing at the end, exuding grace and sophistication with every movement. For a coordinated ensemble, pair it with our Jamdani flared pants, featuring complementary button and thread embellishments at the hemline, adding a...
Key Features : Handloom Cotton Conscious Fashion  Handwoven Description :Introducing our versatile convertible white tunic cum dress, meticulously crafted to...
Rs. 6,999.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing the Anti-fit White Kaftan and Dhoti Set, a sophisticated ensemble designed to elevate your wardrobe with timeless elegance. The Kaftan, crafted with meticulous attention to detail, features delicate pleats, women's embroidered tops sleeves, and collar embellishments, showcasing exquisite craftsmanship. Our signature Bindi motif adorns the collar and pockets, accentuated by a variety of stitches and materials for a captivating finish. Enhancing the allure of this stylish women's kaftan top are intricate shell details at the back, adding a touch of sophistication to the ensemble. With a straight and anti-fitted silhouette, the Kaftan effortlessly flatters all body types, ensuring a comfortable and stylish fit for every wearer. Crafted from luxurious handloom mul cotton, the Dhoti features shell embroidery at the front and two patch pockets on each side, adorned with button and thread embroidery for added flair. Versatile and chic, the womens tunic dress can be styled...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description : Introducing the Anti-fit White Kaftan and Dhoti Set, a sophisticated...
Rs. 3,299.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description:Introducing our meticulously crafted in-cut shoulder white women's blouse, a testament to our commitment to sustainable clothing. This elegant handloom blouse is tailored to perfection, effortlessly complementing the body's natural curves. Exquisite details elevate its design, from the delicate beadwork and embroidery to the shimmering shell beads that adorn the front hemline.Designed for both style and ease, the blouse features a convenient front opening and showcases intricate patchwork details on the back. Our signature Bindi motif takes center stage, exquisitely embroidered with precision and care.Versatile and eternally chic, this blouse transcends seasonal trends. Pair it with a handloom saree for a classic and elegant look, or embrace contemporary flair by styling it as a crop top with our Jamdani Dhoti for a stunning indo-western ensemble. Styling tip:This design offers endless styling possibilities. Explore its versatility by pairing it with a saree...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description:Introducing our meticulously crafted in-cut shoulder white women's blouse, a testament...
Rs. 2,999.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description: Introducing our stunning flared white pants for women, meticulously crafted from luxurious Jamdani fabric featuring a captivating bindi motif intricately woven throughout. Elevate your ensemble with the subtle sophistication of these pants, adorned with delicate embroidery detailing along the hemline for a touch of elegance. Designed for both style and functionality, these pants feature two convenient pockets on both sides, adding practicality to their chic aesthetic. Experience the epitome of comfort and grace with the flattering silhouette and exquisite craftsmanship of these versatile pants. Styling tip: These white pants can be worn over an array of tops, from fitted tanks to flowing tunics, for a range of looks from casual chic to dressy boho. y contrast Kurta.   Fabric Mul Cotton Color White Craft Jamdani Embroidery No Emb Placement NA Front Neck NA Back Neck NA Sleeve Length NA Sleeve Type NA Top Length NA Bottom Length NA Silhouette Flared  ...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description: Introducing our stunning flared white pants for women, meticulously crafted from...
Rs. 2,899.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description: Introducing our innovative stylized lungi design, crafted to redefine versatility and elegance in your wardrobe. This unique women's clothing piece features center pleats that, when worn, create the graceful drape of a traditional lungi. The adjustable pleat placement allows for personalized styling, ensuring a flattering fit for every body type. Elevating the design are stylized bindi motifs, delicately embroidered within the pleats at varying levels. This subtle detail adds a touch of Prathaa's signature sophistication while honoring India's rich cultural heritage. Designed for both Indian and Indo-western style and functionality, the lungi features two convenient patch pockets on each side, making it perfect for everyday wear. This versatile piece effortlessly transitions from day to night with endless styling options. Pair it with our frill top from the SHVET collection for a chic and coordinated look, layer it with an A-line paneled dress for added elegance, or wear it as a skirt with tank tops or crop tops for a casual yet stylish...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description: Introducing our innovative stylized lungi design, crafted to redefine versatility and elegance...
Rs. 3,799.00
Key Features : Handloom Cotton Conscious Fashion Hand woven Description :  Introducing our exquisite Victorian-inspired black blouse, meticulously crafted with intricate details reminiscent of a bygone era. This women's blouse is adorned with delicate ruffles, fine beads, and elegant button detailing, exuding timeless charm. The addition of puff sleeves lends a touch of sophistication, while the thoughtful inclusion of a keyhole at the back ensures a flattering fit for every body type. Designed for versatility, this blouse features a convenient front opening for easy accessibility. Its adaptable styling options make it a wardrobe essential, seamlessly transitioning from a traditional saree blouse to a contemporary crop top when paired with our Jamdani Dhoti, an elegant take on women's pants. Elevate your ensemble with this versatile piece, perfect for making a statement on any occasion. Styling tip: This design can be worn in multiple styles. Choose this piece as a saree blouse...
Key Features : Handloom Cotton Conscious Fashion Hand woven Description :  Introducing our exquisite Victorian-inspired black blouse, meticulously crafted with...

Prathaa sets a fresh mood with the very first collection of 2023, welcoming happy sunshine of summers in the comfort and style of the Shvet - the enchanting whites, interpreted in their much-awaited Signature Bindi Collection of the year.

...

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Prathaa sets a fresh mood with the very first collection of 2023, welcoming happy sunshine of summers in the comfort and style of the Shvet - the enchanting whites, interpreted in their much-awaited Signature Bindi Collection of the year.

...

This year Prathaa’s Bindi collection celebrates the purity of the soul in every human while respecting the external imperfections that are relative, transient, and superficial.

2022 has been a year of healing and bouncing back, after the years of pandemic downtime. Embracing the love received from all of you prathaawomen, we are energized to rewrite a new and more interesting story from 2023 onwards and upwards. A year of alignment to the larger vision of the brand, with our community of Prathaa women, our team along with the extended team of loom artists and artisans … we have chosen Shvet to re-write our story with flexibility, fun, and blossom in its creativity.

With this collection, we have kept the colors and silhouettes in mind to be able to provide all of you, our prathaawomen, the freedom to redefine and innovate your personal style with a neutral color palette and size-agnostic designs. 

Shvet can have several levels of interpretation-purity, Innocence, a blank canvas, presence of divinity …and much more. We think it is ALL and yet NONE. It’s the presence of everything, every possible emotion and all thought yet nothing is visible, since it reflects out all unnecessary baggage and brings in the light and happy feelings.  

The Power or as we call it shakti of our signature Bindi stands out in the comfort of handwoven cotton along with the delicate bead and shell work. This first Collection of the year 23’ is an amalgamation of two inspirations- one, the versatility of a blank slate, along with the power and steadfastness of “Bindi'' in the Indian Tradition. The garments with design details such as frills, layers, fluidity, and flares bring in the soft feminine energy with the fluidity of thought, free-flowing and fun and the bright red bindi brings forward the firmness and strength of the extraordinary energy any woman possesses. It is this beautiful balance of the vulnerable and unshakable attribute of a woman that stands as the foundation thought on the idea board of the collection... 

About Fabric: The canvas weave is  84 counts of mulmul cotton in 2 ply which is very fine and soft, combined subtly and playfully with the classic Jamdani weave to highlight a few elements. Jamdani is a traditional weave of West Bengal. It is a time consuming and labor-intensive form of weaving because of the richness of its motifs, which are created directly on the loom using the discontinuous weft technique. The jamdani which we have used has our signature Bindi motif woven into it which makes it even more uncommon. Both the finished fabrics are highly breathable and make a wonderful choice for the summer. 

About Handwork: As a practice, we celebrate Prathaa’s anniversary month with the launch of the Bindi collection by celebrating our very purpose of being, so we explore a new weave or art form with our signature bindi motif. In 2023 we worked on a new technique altogether- hand embroidery techniques such as beadwork, Kantha, and cross stitches along with different materials like beads, shell buttons, and sea shells. The motif has been created in different sizes using the gradation method. We have used threads and beads to give structure to the motif, and thread, beads, and buttons as the filling. We have even explored the placement of the motif per different sizes. One will get to see intricate detailing of beads, french knots, MOP buttons, shells, and Kantha work on the neckline, pockets, collar, and sleeves. All of this and every piece is hand embroidered with Love.

Enjoy the pristine fluidity of the designs, and let’s start on a clean slate by re-writing our stories in our own personal unique style. Let’s breathe, float and celebrate ourselves in Shvet - the Enchanting Whites...

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Why Choose Prathaa ?

HANDCRAFTED AND HOMEGROWN
Customer Centric
Assured Quality
Artisan Led
Slow and Conscious

Prathaa is a conscious fashion brand, committed to revival of heritage weaves and art forms of India, create sustainable livelihood for our weaver community, and equip consumers transition to conscious buying habits.