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Summer is the perfect time to embrace sustainable habits and make a positive impact on the environment. As the weather heats up, we tend to consume more energy, water, and natural resources, but there are plenty of ways to reduce our impact on the planet while still enjoying the season.

At Prathaa, we believe that sustainable living is a key part of a sustainable future. We are committed to creating an ethical, eco-friendly sustainable fashion, which is clearly visible in our latest “Shvet” collection, welcoming summers in comfort and style and staying socio-economically and environmentally conscious all the way. Along with this we also believe in living a sustainable lifestyle beyond our clothing choices. Here are some sustainable habits you can adopt this summer season to reduce your environmental impact and live a more sustainable life.

  • Reduce energy consumption
  • Summer often means increased energy consumption due to air conditioning and increased use of electronics. However, there are ways to reduce your energy consumption, such as using a programmable thermostat, unplugging electronics when they are not in use, hanging your clothes to dry instead of using a dryer, using natural light in the day time, and overall conscious usage of electricity.

  • Shop sustainably
  • Summer is a great time to update your wardrobe, but consider shopping sustainably by supporting ethical, eco-friendly, and environmentally fashion-conscious brands. You can identify one by checking the fabric quality, how is it made and who made it. Choose high-quality natural fabric clothes that you can wear longer than usual. And when choosing such sustainable clothing fashion, you can completely trust us and discover so much more about every piece and get a unique sense of style.

  • Reduce water usage
  • Summer can mean increased water usage due to outdoor activities and higher temperatures. Consider taking some early steps of water conservation, reducing your water usage by taking shorter showers, fixing leaks, and watering your plants early in the morning or late in the evening to reduce evaporation.

  • Eat locally and seasonally
  • Eating locally and seasonally not only supports local farmers but also reduces the carbon footprint associated with transporting food long distances. Look for farmers' markets and community-supported agriculture (CSA) programs in your area to support sustainable agriculture practices. 2023 is the year of millets as declared by the government, include them in your daily cooking!

  • Reduce waste
  • Summer activities often involve disposable products like plastic water bottles and single-use utensils. Consider reducing plastic waste by using a reusable water bottle and reusable bags, bringing your own utensils, and choosing products with minimal packaging.

    By adopting these small but impactful sustainable practices, this summer season, you can play a positive role in contributing to green energy and a sustainable and happy future. At Prathaa, we believe that small changes can make a big difference, and we encourage you to join us in living a sustainable lifestyle. Together, we can create a more sustainable world for future generations.

    About Prathaa

    The Brand Prathaa has its values deeply rooted in traditions, however, we welcome change and innovation which reflects in our designs too.

    • Apr 13
    • |
    • Prathaa Weaving Traditions

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