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I Collection

‘ I ’ Respecting Individuals.... Respecting you.
‘ I ’ an inspiration from Nature, celebration of the elements of nature.
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Rs. 4,131.75 Rs. 5,509.00 25% Off
Key Features: Made from 100% organic Kala Cotton. Mata Ni Pachedi art work details. Regular fit. Description: A maroon kala cotton calf length angrakha style dress with a highlight of handpainted “Mata ni Pachedi” demonstration on the border, by the artist himself. The detailing in this style is also enhanced with the embroidery details and mul ajrak frills at the hem. Styling tip: Style this with oxidized earrings and sneakers to add to its chic. Specifications:            Fabric Kala Cotton Colour Maroon Neck V-Neck Sleeve Type Short Sleeves Sleeve Length 10’’ Dress Length Type 45’’ Fit Regular Pattern Solid with Printed patch Closure - Season All Seasons Occasion Festive / Casual “Kala Cotton” is a 100% natural and organic fabric. The fabric is indigenous to Kutch, Gujarat and is one of the few genetically pure cotton species remaining in India. Kala Cotton is a short staple crop, hence the process to weave...
Key Features: Made from 100% organic Kala Cotton. Mata Ni Pachedi art work details. Regular fit. Description: A maroon kala...
Rs. 3,441.75 Rs. 4,589.00 25% Off
Key Features: Made from 100% organic Kala Cotton. Mata Ni Pachedi art work details. Regular fit. Description: A maroon collared kala cotton straight long tunic with side slits.The original Mata ni Pachedi representation of Bhumi, hand painted by the artist using natural colours on the pocket makes this wearable art piece even more special. It has mul ajrak details on the sleeves and center front to enhance the sophistication of the monotone look .Can be worn with straight pants, denims, palazzo or even skirts. Styling tip: Style this with straight pants and boho flats to add to its trim. Specifications:            Fabric Kala Cotton Colour Maroon Neck Collared Sleeve Type Short Sleeves Sleeve Length 10’’ Dress Length Type 46’’ Fit Regular Pattern Solid with Printed patch Closure - Season All Seasons Occasion Festive / Casual   “Kala Cotton” is a 100% natural and organic fabric. The fabric is indigenous to Kutch, Gujarat and...
Key Features: Made from 100% organic Kala Cotton. Mata Ni Pachedi art work details. Regular fit. Description: A maroon collared kala...
Rs. 2,838.00 Rs. 3,784.00 25% Off
Key Features: Made from 100% organic Kala Cotton. Mata Ni Pachedi art work details. Regular fit. Description: A maroon kala cotton knee length formal skirt with pleats. You cannot miss the highlight of handpainted “Mata ni Pachedi” art representation of Bhumi, on the pocket, handpainted by the artist himself. The detailing in this style is also enhanced with the embroidery details. Styling tip: Style this skirt with any tucked in top and heels. Specifications:            Fabric Kala Cotton Colour Maroon Neck - Sleeve Type - Sleeve Length - Dress Length Type 23’’ Fit Straight Pattern Multi-Solid Closure Zip Season All Seasons Occasion Festive / Casual “Kala Cotton” is a 100% natural and organic fabric. The fabric is indigenous to Kutch, Gujarat and is one of the few genetically pure cotton species remaining in India. Kala Cotton is a short staple crop, hence the process to weave the yarns is tedious. After years...
Key Features: Made from 100% organic Kala Cotton. Mata Ni Pachedi art work details. Regular fit. Description: A maroon kala...
‘ I ’ Respecting Individuals.... Respecting you.
‘ I ’ an inspiration from Nature, celebration of the elements of nature.
‘ I ’ am Special, ‘ I ’ am Unique and so is this Limited Edition design specially handcrafted for the ‘ I ’ in you.
The garments are our 1st step towards reviving a 300 year old fading art form, currently restricted only to a single family. This art piece is created by the original artist himself, and is a conversation piece you wear, talk about and contribute to its revival story. This form of art is called “Mata Ni Pachedi” which literally means “behind the mother goddess”. It is a traditional hand painting craft using 100% natural organic colors obtained from alum, harda, kesudo flower, henna, iron and jaggery and more.
Continuing our commitment towards ethical fashion the garments are handcrafted out of the original pure Old-World cotton of India. “Kala Cotton” of Kutch is one of the few genetically pure cotton species remaining in India. It is indigenous to Kutch and by default organic, as the farmers do not use any pesticides and synthetic fertilizers. After years of experimentation and perfecting spinning and weaving techniques, the weavers have created a holistic and practical supply chain to convert raw cotton into beautiful hand-woven textiles.